Implementation Strategy/Methodology

The Ek Bharat Shreshtha Bharat Engagement Matrix between States and UTs is as follows:

The aforesaid States and UTs have entered into a wide range of mutual engagements to foster the spirit of ‘Ek Bharat Shreshtha Bharat’ as highlighted by the PM of India.

The Ministry of Education has been designated as the Nodal Ministry for co-ordination of the programme. The states and UTs perform activities in cohesion with the spirit of unity in diversity and showcase the activities which are reflected on the official website of Ek Bharat Shreshtha Bharat. The activities also also publicised through different social media platforms, online publicity, print coverage, digital media, Television/Radio programmes.

The activities are performed to highlight special features of the paired state and to celebrate diversity of the cultural spectrum of our country. The participation shown by the people of our country in the Ek Bharat Shreshtha Bharat Programme is commendable.