Activities completed
Ek Bharat Shreshtha Bharat Branding during ADTOI Annual convention by India Tourism Mumbai
Dissemination of Information About the Paired State
Tourism Stakeholders workshops
Ministry of Tourism
Gujarat : Chhattisgarh
12-02-2021 to 14-02-2021
Tent City, Statue of Unity, Kevadia, Gujarat
400
The three-day ADTOI 10th Annual Convention-cum-Exhibition at the Statue of Unity (SOU), Tent City 2 in Kevadia was held from 12-14 Feb. 2021. The theme of the convention was: ‘Domestic Tourism – Hope for the revival- Dekho Apna Desh’. This three-day convention was jointly organized by the Ministry of Tourism and ADTOI with support from Gujarat Tourism. The objective of the conference was towards building public confidence to travel for the revival of domestic tourism in the country and was attended by around 400 delegates comprising of ADTOI members from across India, hoteliers, airlines representatives, senior government officials, media-persons among other stakeholders of the tourism industry. Secretary, Ministry of Tourism was the chief Guest and Additional Director General (Tourism) attended this Convention. The Ministry of Tourism invited 34 media persons from Delhi, Mumbai, Bhopal, Chennai and Raipur to participate in the convention and showcase the Kevadia Circuit to the media. India Tourism Mumbai coordinated the logistics for the stay and travel of the 34-member media team including 8 invited media journalists from Raipur, Chhattisgarh as Gujarat and Chhattisgarh are paired state under EBSB and also undertook a massive branding of EBSB Paired states all across the venue.
Paid Trip for EBSB Quiz winner from western region-India Tourism Mumbai
Tours and Camps
Sightseeing
Ministry of Tourism
Chandigarh and Puducherry : Dadra and Nagar Haveli and Daman and Diu
11-02-2021 to 15-02-2021
Puducherry
2
As a part of "Ek Bharat Shrestha Bharat " activities, Ministry of Tourism, Government of India in association with Mygov platform conducted EBSB Quiz Competition from 1st January 2020 to 30th June 2020. As per the instructions received from MOT, India Tourism Mumbai provided paid holiday two (winner + one companion) to the pairing state (2 Nights and 3 Days) to winners of Ek Bharat Shrestha Bharat (EBSB) quiz contest. Arrangement of ground hospitality including Airfare, accommodation with meals, transport for transfers & sightseeing, guide fees, Entry fees etc. made through IATO. Accordingly, Mr. Sushil Anilkumar Chauhan from Diu winner from western region was provided 2 Nights/3 Days paid holiday along with his companion to Puducherry as Puducherry and Daman & Diu are paired UTs under EBSB Initiative
EBSB outdoor branding at Vadodara Airport by India Tourism Mumbai
Cultural Exchange
Display of the culture of the paired state trough traditional dresses, creating local ambience, traditional music and dance, traditional paintings
Ministry of Tourism
Gujarat : Chhattisgarh
11-02-2021 to 04-03-2021
Vadodara Airport, Gujarat
38000
India Tourism Mumbai has been undertaken Ek Bharat Shrestha Bharat and Dekho Apna Desh outdoor branding at Vadodara Airport by displaying backlit signage at Arrival Terminal – Way to Right side Exit. The branding will be for one-month from 11th February 2021. Specially designed EBSB creative highlighting Statue of Unity, Gujarat and Chitrakote waterfalls, Chhattisgarh were promoted though this advertisement as Gujarat and Chhattisgarh are paired state under EBSB Initiative
EBSB Branding during India Travel Mart, Goa by India Tourism Goa
Dissemination of Information About the Paired State
Exhibitions about tourist places of paired states
Ministry of Tourism
Goa : Jharkhand
11-02-2021 to 13-02-2021
Panaji Convention Centre, Goa
200
India Tourism Goa participated in the India Travel Mart, A Travel Expo held from 11-13 February 2021 at Goa. Over three days of fest More than 200 visitors visited Incredible India stall, which was prominently located in the Expo. The Incredible India stall showcased the Tourism potential of Jharkhand under Ek Bharat Shrestha Bharat (EBSB) initiative and The Incredible India stall also decorated with Jharkhand theme.
Online Chhattisgarhi Thali demo Presentation
Online Interactions
Other online activities
Ministry of Tourism - Institute of Hotel Management (IHM)
Gujarat : Chhattisgarh
11-02-2021 to 11-02-2021
CIHM GANDHINAGAR
Online
71
There was a meeting conducted for the semester students describing the details about the traditional cuisine and dishes of chattisgarh. The demonstration involved the pictures of dishes with a brief method of preparation and the final presentation of the complete chattisgarhi Thali . This activity focus on Cuisine, Authenticity of the state.
Intra college Collage Making Competition - Virtual Mode - on the theme SPECTACULAR SIKKIM
Dissemination of Information About the Paired State
Drawing and painting competition about Tourist Attraction of Paired States
Ministry of Tourism - Institute of Hotel Management (IHM)
Delhi : Sikkim
11-02-2021 to 24-02-2021
CIHM PUSA, NEW DELHI
Institute of Hotel Management Pusa, New Delhi
8
An Intra college Collage Making Competition was organized virtually on the theme SPECTACULAR SIKKIM. The Institute had received participation on the given theme depicting the diverse cultural heritage, flora and fauna & culinary heritage of the Sikkim
Traditional costume and festivals of Manipur, Nagaland and Madhya Pradesh
Cultural Exchange
Cultural Programmes – Dance, Music, Drama, Literary Festivals, Lecture- Demonstrations in schools, colleges
Ministry of Tourism - Institute of Hotel Management (IHM)
Madhya Pradesh : Manipur and Nagaland
10-02-2021 to 10-02-2021
CIHM GWALIOR
IHM Gwalior
21
The idea behind the competition was to promote and create awareness about the festivals of paired states i.e., Manipur, Nagaland and Madhya Pradesh. The students of the first year in IHM Gwalior from in and Gwalior city were the main participants in the event. The resource persons for the event were: 1. Mr. Abhinav Bhat (Assistant Lecturer, IHM Gwalior) 2. Mr. Rajat Roy Chowdhury (Assistant Lecturer, IHM Gwalior )
EBSB Evening for the Atulya Ganga Yatris
Cultural Exchange
Cultural Programmes – Dance, Music, Drama, Literary Festivals, Lecture- Demonstrations in schools, colleges
Ministry of Tourism - India Tourism
09-02-2021 to 09-02-2021
Kolkata
50
Indiatourism Kolkata organises Ek Bharat Srestha Bharat Cultural Programme at the Welcome Ceremony of Atulya Ganga Parikrama Yatris on 9.02.2021. This event has been telecasted at the Facebook Page of Indiatourism Kolkata.
EBSB outdoor branding at Indore, Madhya Pradesh by India Tourism Mumbai
Cultural Exchange
Display of the culture of the paired state trough traditional dresses, creating local ambience, traditional music and dance, traditional paintings
Ministry of Tourism
Madhya Pradesh : Manipur and Nagaland
08-02-2021 to 28-02-2021
Indore
40
India Tourism Indore has been undertaken massive EBSB outdoor branding for the month of February 2021 across Indore city through hoardings- Signage on street poles. Specially designed all EBSB paired state and UTs creatives widely promoted across the city. A total of 40 hoardings- Signage on street poles placed by the India Tourism Indore across Indore City.
Alluring the Art - Sketching the Beauty of Assam and Rajasthan
Cultural Exchange
Display of the culture of the paired state trough traditional dresses, creating local ambience, traditional music and dance, traditional paintings
Ministry of Tourism - Institute of Hotel Management (IHM)
Rajasthan : Assam
08-02-2021 to 16-02-2021
CIHM JAIPUR
Online Activity
30
As part of Ek Bharat Shreshtha Bharat initiative, IHM Jaipur organized a sketching/painting activity on the topic “Alluring the Art” (sketching the beauty of Assam and Rajasthan).. The students were required to prepare and send their genuine images of Paintings/sketches made by them by their own on the topic given ( their sketches/paintings showing cultural/historical beauty of Assam and Rajasthan). The activity was aimed at making students aware and appreciative of the culture and practices of Assam through a the activity based learning approach.
Webinar on Festivals of Nagaland
Food Festivals / Culinary Exchange
Themed/ State themed lunch/ dinner
Ministry of Tourism - Institute of Hotel Management (IHM)
Madhya Pradesh : Manipur and Nagaland
05-02-2021 to 05-02-2021
CIHM BHOPAL
IHM Bhopal
217
Webinar on Festivals of Nagaland
EBSB Poster making competition by India Tourism Mumbai
Cultural Exchange
Wall paintings depicting art, culture and tourist destinations
Ministry of Tourism
Maharashtra : Odisha
02-02-2021 to 02-02-2021
Ramnarain Ruia college, Mumbai
44
India Tourism Mumbai and Ramnarain Ruia college, Mumbai jointly organised EBSB poster making competition on “Festivals of Odisha” as part of Yatra La Vista (Tourism Fest of Ramnarain Ruia college). A total of 44 entries received for this competition. India Tourism Mumbai sponsored Incredible India merchandise to the winners.
EBSB webinar by India Tourism Mumbai
Online Interactions
Webinar
Ministry of Tourism
Maharashtra : Odisha
01-02-2021 to 01-02-2021
virtual platform
225
India Tourism Mumbai in association with Ramnarain Ruia college, Mumbai organised an Ek Bharat Shrestha Bharat Webinar titled “Namaskar Odisha- Let the festivities begin” on 01.02.2021 presented by Mr. Tapan Kumar Mishra (Regional level Tourist Guide East). 225 participants attended the webinar.
EBSB social media promotional activities by India Tourism Goa
Online Interactions
Other online activities
Ministry of Tourism
Goa : Jharkhand
01-02-2021 to 28-02-2021
social media platform
300
India Tourism Goa promoted popular tourist destinations of Jharkhand under Ek Bharat Shrestha Bharat initiative (As Goa and Jharkhand are paired state under EBSB) through social media handles of ITO Goa with #ekbharatshreshthabharat hashtag.
Ek Bharat Srestha Bharat Cultural Welcome for Atulya Ganga Parikrama Yatris
Cultural Exchange
Cultural Programmes – Dance, Music, Drama, Literary Festivals, Lecture- Demonstrations in schools, colleges
Ministry of Tourism - India Tourism
31-01-2021 to 31-01-2021
Indiatourism Kolkata
60
Indiatourism Kolkata welcomed the Atulya Ganga Parikrama Yatris with a cultural programme on Dance forms of Assam-Rajasthan, Odisha-Maharashtra and West Bengal-Tamil Nadu on 31.03.2021.